LOU & MARKS

It’s Cold And Gloomy Outside

Sara LouComment

If you live in an area where it gets gloomy and painfully cold during winter you are not alone. Before we were on our current trip we were located in Northern Idaho. Winters can be almost depressing when it’s so cold you don’t want to leave your toasty home.

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Trying to schedule shoots and find locations can also be increasingly difficult. Photography can slow down for you a bit during the cold months. It’s important to understand that this happens to everyone. There are some things you can do to continue pursuing your photography.

  1. Check your surrounds for an indoor studio you can rent. Most cities have photography studios that are available for hourly rentals that are usually very reasonable and included backdrop changes as well as lighting.
  2. If you are shooting families/couples ask if they would like majority of the shoot done in their home. Not only will they feel comfortable because they are in a familiar environment but their images will be unique to them.
  3. If your photography has slowed down a bit try offering a winter special or off season wedding photographer/engagement rates to encourage people to book with you.
  4. When you have down time use it! This is a great time to go back through your images from the year and find ways you can improve. Self reflect on what you like about your photography and where you would like to improve. Go through your images and re-edit some of them if your editing style has changed.
  5. Work on your social media accounts. This is a great use of downtime. Work on your Pinterest, Instagram, and your website. The more you put out there the better chance your website will be found.

These were the ways I coped with downtime during those cold winter months. I hope that helps everyone in those cold states!